Creative Industries

Creative Industries

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We help creative businesses protect their intellectual property (IP) and make sure their ideas, content, and designs deliver long-term commercial value.

The creative industries span everything from fashion, publishing, and design to advertising, communications, gaming, and the arts. It's one of the world's fastest-growing sectors, and governments globally see it as key to economic recovery and future growth.

As the creative sector grows, the way content is created, shared, and commercialised is changing. Franchises are licensing characters and stories across platforms. AI, gaming, video, and streaming are reshaping how content is made and consumed. And creative skills are being adopted more widely by industries outside the traditional creative space.

At the same time, IP is becoming more visible, more shared, and more valuable. The ideas, content, and technology driving creative businesses need to be protected from misuse and managed to deliver commercial results.

This is where our creative industries team can help. Talk to us about protecting your creative work.

Key Areas of Expertise

Fashion & Apparel

Fashion brands are often left exposed because of gaps in IP protection. With decades of experience in fashion and textiles, our trade mark attorneys, IP solicitors, and patent attorneys protect and enforce the full range of rights in your brands and products.

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Fashion & Apparel

Marketing, Advertising & Creative Agencies

Advertising and marketing is one of the world's most dynamic and creative sectors. Our trade mark attorneys and IP solicitors have a strong reputation for working with creative, marketing, and digital agencies to protect their ideas and assets.

Media

As media owners adopt new ways to reach their audiences, the risk to platforms and content continues to grow. Our specialist IP attorneys and solicitors know how to create, maintain, and enforce protection for media businesses.

4 Reasons to Choose Potter Clarkson for Your Creative Industries IP

1. Expertise in your space

We've worked with an extensive range of clients and in-house across every area of the creative industries market. We understand how your business works, the risks you face, how different geographic markets behave, and the moving parts across your supply chain. This insight means we can focus on what matters most from day one.

2. Strategic perspective

We've helped clients create and maintain international portfolios of brands, products, and commercial relationships. That experience means we know how to put together the IP and legal strategy you'll need to achieve your commercial goals.

3. Seamless multidisciplinary support

The integration between our attorneys and IP solicitors allows us to offer well-coordinated, tailored, and multi-disciplinary guidance, so you can easily access the advice you need from one source:

  • Our specialist in-house IP solicitors negotiate and draft the agreements you need to develop, scale, and fully exploit your brand and products.
  • Our trade mark attorneys protect and enforce your brand against competitor activity.
  • And in the event of enforcement, our IP solicitors can draw on deep experience of running difficult and procedurally complex cases to achieve the best possible outcome for clients.

4. Best-value IP products and processes

Built around the specific challenges faced by start-ups, SMEs, and investors, our innovative range of fixed-price IP solutions are designed to help you quickly and easily maximise the commercial value of your IP at each milestone, from initial funding to your chosen exit route.

How We Can Help

Used strategically, IP is a powerful commercial tool for the creative industries. It protects the originality of your work, supports long-term licensing opportunities, and helps build the revenue streams needed to grow.

Our creative industries team includes IP solicitors, trade mark attorneys, and patent attorneys with deep experience across media, fashion, the arts, publishing, advertising, and design. We've worked with clients across the sector for many years to help them protect and commercialise their creative output.

Together we will:

  • Advise on the strategic use of your IP rights, including when diversifying from your core business.
  • Provide clear advice to protect your brands globally.
  • Advise you on the best strategy for all your IP rights.
  • Register your patents, designs, and trade marks, and help you protect your trade secrets, worldwide.
  • Provide infringement and validity opinions for your patents, designs, and trade marks.
  • Carry out trade mark searches and watches, including our online brand protection service.
  • Defend your IP rights from attacks via a patent or trade mark office, or court proceedings.
  • Enforce your rights against competitor infringement.
  • Draft the commercial, IP, and licensing agreements you need to capture, protect, and exploit your IP.
  • Offer a wider commercial perspective you can use to build and grow your brand and product portfolio.

4 Reasons to Choose Potter Clarkson for Your Creative Industries IP

1. Expertise in your space

We've worked with an extensive range of clients and in-house across every area of the creative industries market. We understand how your business works, the risks you face, how different geographic markets behave, and the moving parts across your supply chain. This insight means we can focus on what matters most from day one.

2. Strategic perspective

We've helped clients create and maintain international portfolios of brands, products, and commercial relationships. That experience means we know how to put together the IP and legal strategy you'll need to achieve your commercial goals.

3. Seamless multidisciplinary support

The integration between our attorneys and IP solicitors allows us to offer well-coordinated, tailored, and multi-disciplinary guidance, so you can easily access the advice you need from one source:

  • Our specialist in-house IP solicitors negotiate and draft the agreements you need to develop, scale, and fully exploit your brand and products.
  • Our trade mark attorneys protect and enforce your brand against competitor activity.
  • And in the event of enforcement, our IP solicitors can draw on deep experience of running difficult and procedurally complex cases to achieve the best possible outcome for clients.

4. Best-value IP products and processes

Built around the specific challenges faced by start-ups, SMEs, and investors, our innovative range of fixed-price IP solutions are designed to help you quickly and easily maximise the commercial value of your IP at each milestone, from initial funding to your chosen exit route.

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Get in Touch with Our Creative Industries Team

Edwina FitzHugh
Emmy Hunt
Saiful Khan
Mark Kramer
Cameron Malone-Brown

Ready to talk to us about protecting your creative work? Fill in the form to send and we'll be in touch soon.

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