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News

The latest insights, sector developments and case updates from Potter Clarkson. Explore up-to-date content from our experts and stay informed on the issues shaping the IP landscape.

UK comparable trade marks: grace period ends soon
UK comparable trade marks: grace period ends soon
Article
Oct 13, 2025
3 min

UK comparable trade marks: grace period ends soon

As 2025 draws to a close, brand owners face an important deadline that could affect their UK trade mark rights. From 1 January 2026, it is no longer possible to rely on evidence of use in the EU to maintain the validity of UK comparable trade marks (often called “Brexit clones”). This marks the end of the grace period for use, originally set out in the UK/EU Withdrawal Agreement.

Chambers and Partners 2026
Chambers and Partners 2026
Firm News
Nov 1, 2025
3 min

Chambers and Partners 2026

We’re proud to announce that Potter Clarkson has once again been recognised in the Chambers UK Guide 2026.‍‍

Adjusting the hurdles: UK Supreme Court backs European test for software inventions
Case Update
February 19, 2026
10 min

Adjusting the hurdles: UK Supreme Court backs European test for software inventions

On 11 February, the UK Supreme Court issued a landmark ruling in Emotional Perception AI Limited v Comptroller General of Patents, Designs and Trade Marks¹ that reshapes UK practice on the assessment of computer-implemented inventions, aligning it with the European Patent Office’s long-standing approach.

Artificial Intelligence
Software
Electronics & Computing
Patents
Branding in fashion: why brand is now the ultimate strategic advantage for fashion entrepreneurs
Article
February 18, 2026
6 min

Branding in fashion: why brand is now the ultimate strategic advantage for fashion entrepreneurs

Fashion is one of the fastest moving industries in the world. Trends shift in days, new brands appear every week and consumers are smarter, more selective and more values driven than ever before.

Fashion & Apparel
Brand Strategy
Trade Marks
Brand Clearance
Can I appeal an EPO opposition decison?
Article
February 12, 2026
3 min

Can I appeal an EPO opposition decision?

A decision of the EPO Opposition Division (OD) can be appealed, but only by a party who took part in the opposition proceedings and is adversely affected by the decision.

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EPO Oppositions
EPO opposition vs appeal
Article
February 12, 2026
3 min

EPO opposition vs appeal

An EPO opposition and an EPO appeal are distinct procedures, each with its own character, timetable, evidential rules, and decision-making body.

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EPO Oppositions
From sketch to store, don't let anyone cut from your cloth
Article
February 12, 2026
8 min

From sketch to store, don't let anyone cut from your cloth

The reason you started your business was to bring your garments, materials and manufacturing innovations to market so the largest possible number of people can enjoy them.

Fashion & Apparel
IP Strategy
Trade Marks
Designs
Potter Clarkson recognised in WTR 1000 2026 rankings
Firm News
February 2, 2026
2 min

Potter Clarkson recognised in WTR 1000 2026 rankings

Potter Clarkson is delighted to announce its inclusion in the 2026 edition of the World Trademark Review (WTR) 1000, a leading global guide that highlights the world’s top trade mark professionals and firms.

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startups
Article
January 29, 2026
4 min

The EUIPO SME fund: a guide for SMEs

The Ideas Powered for Business SME Fund is a grant scheme designed to assist EU and Ukraine-based small and medium-sized enterprises (SMEs) in protecting their intellectual property (IP) rights.

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Patents
Trade Marks
Designs
IP Strategy
13th edition of the Nice Classification now in force
Article
January 23, 2026
3 min

13th edition of the Nice Classification now in force

The latest edition of the Nice Classification, the international system used to classify goods and services for trade mark registration, entered into force on 1 January 2026.

Artificial Intelligence
Fashion & Apparel
FMCG
Trade Marks
EU trilogue opens regulatory pathway for plants developed using new genomic techniques (NGTs) to the benefit of agritech and foodtech innovators
Article
January 19, 2026
6 min

EU trilogue opens regulatory pathway for plants developed using new genomic techniques (NGTs) to the benefit of agritech and foodtech innovators

In December 2025, EU lawmakers reached a provisional agreement on the long-anticipated regulation of plants developed using so-called new genomic techniques (NGTs) such as targeted mutagenesis and cisgenesis that enable plant breeders to make precise changes to a plant’s genome without introducing foreign genetic material.

Food & Agritech
Biotech
Patents
Sportstech and IP frontier: how do you protecting sportstech innovation in the digital age?
Article
January 9, 2026
5 min

Sportstech and the IP frontier: how do you protect sportstech innovation in the digital age?

In 2025, the global sports industry stands at a pivotal crossroads.

Sportstech
Kick-StartiP
IP Audits
IP Strategy
The European Parliament and Council reach provisional agreement on the EU “Pharma Package”
Article
January 7, 2026
4 min

The European Parliament and Council reach provisional agreement on the EU “pharma package”

In a significant milestone, the European Parliament and Council reached a provisional agreement on the EU “pharma package” on 11th December 2025.

Life Sciences
SPCs & Regulatory
.MOBILE domain has launched: what you need to know as a brand owner
Article
December 5, 2025
3 min

.MOBILE domain has launched: what you need to know as a brand owner

The new .MOBILE domain has launched opening up a major opportunity for brands operating in mobile-focused sectors. As digital experiences continue shifting toward mobile-first engagement, this new domain extension represents more than just another naming option. It represents a strategic investment in the future of your online identity.

Communications
Software
Trade Marks
How can you protect your brand against dupe culture?
Article
December 2, 2025
4 min

How can you protect your brand against dupe culture?

Counterfeits have always come with their own vocabulary. Over the last few years words like “knockoffs,” “reps” or “replicas” and even - somewhat cheekily - “inspired” have been eclipsed by “dupes”. It’s a well-chosen term.

Fashion & Apparel
Brand Enforcement
iProvidence
Going undercover – strawman oppositions at the European Patent Office (EPO)
Article
November 28, 2025
4 min

Going undercover – strawman oppositions at the European Patent Office (EPO)

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EPO Oppositions
Patents
SPC Waiver: no MA? UK says ok
Case Update
November 27, 2025
4 min

SPC Waiver: no MA? UK says ok

First UK ruling on SPC manufacturing waivers aligns with EU case law trends and rejects restrictive German approach.

Life Sciences
SPCs & Regulatory
Series trade marks and rising official fees: why businesses should act now
Article
November 25, 2025
3 min

Series trade marks and rising official fees: why businesses should act now

Strong branding is what makes your products or services stand out: distinctive names, logos, and designs are key to building recognition and trust. Protecting that identity through trade marks is essential. But big changes are coming at the UK Intellectual Property Office (UKIPO) that every business should know about.

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Trade Marks
Brand Clearance
Brand Strategy
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