News
The latest insights, sector developments and case updates from Potter Clarkson. Explore up-to-date content from our experts and stay informed on the issues shaping the IP landscape.

Creating the right IP strategy to maximise the value of your innovation
An IP strategy is the part of your business plan that sets out exactly how you plan to develop, protect, use and - most importantly - commercialise your intellectual property (IP) so your innovation can achieve its maximum value.
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What are protective letters?
Patentees under the jurisdiction of the UPC are able to seek and may be granted provisional measures, ex parte, without hearing the respondent.

Potter Clarkson celebrates eight promotions
Potter Clarkson is delighted to announce eight well-deserved promotions, effective January 1, 2024, marking a successful end to the year.
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What is a Unitary Patent?
The European Patent with unitary effect, or Unitary Patent (UP), is a single right that covers all of the participating Member States of the European Union.
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DABUS: The Supreme Court of the UK rules on inventorship by AI
The UK Supreme Court has handed down its judgment on whether AI can be named as an inventor for a patent application. This judgment is concerned with the relatively narrow question of whether an AI-powered machine can be an inventor. It does not address the broader question of whether inventions generated by AI-powered machines should be patentable. This distinction is important both for interpreting the judgment and for applicants seeking protection for software inventions.

EU’s olive oil counterfeiting raid raises huge intellectual property concerns
Law enforcement agencies in Spain and Italy apprehended 11 individuals and confiscated over 5,000 litres of poor-quality olive oil. The raid has dismantled an international syndicate that purportedly aimed to gain from selling lower-cost oils as higher-value counterparts. It also raises huge intellectual property (IP) concerns as the threat of counterfeit food products continues to grow.

Maximising start-up investment with intellectual property
Every new business grows out of an idea. However, to turn a great idea into a great business you’ll need the support of a solid business plan that plots exactly how you plan to turn your great idea into a great business.
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Lessons from Mylan v Gilead for those seeking to “launch at risk” (and those seeking to stop them)
The AG Opinion in Mylan vs Gilead provides useful guidance as to when parties may obtain “appropriate compensation” from rights holders for wrongly granted interim measures.

Norway underlines their commitment to agritech and foodtech
Norway have just made a very public commitment to the agritech and foodtech sectors.

Adapting business strategies: Meeting the challenges around novel foods in the EU
Typically, foods can be introduced into the European market without pre-approval. However, novel foods and their ingredients are an exception due to the lack of adequate knowledge regarding their safety.

From middle-aged US dads to Gen Z celebrities: the New Balance “dad shoe” vs Golden Goose Dad-Star
Once designated the ultimate go-to shoe for middle-aged dads in the US, the New Balance “dad shoe” is now a global phenomenon which has helped catapult New Balance in to a $5 billion business. But does New Balance own getup in the dad shoe, and can it protect them against copycats? An ongoing US case against luxury brand Golden Goose challenges this notion.

EUIPO launches its Geographical Indication Hub: Do you understand the importance of the origin of a product?
The EUIPO’s new Geographical Indication Hub has just been launched. It brings together everything you need to know about GIs (Geographical Indications)
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Examination of UK patent applications involving artificial neural networks
The UK Intellectual Property Office (Patent Office, UK IPO) has issued a practice update regarding the examination of patent applications involving artificial neural networks (ANN).

Minimising investment risks with IP due diligence
As an investor you know no one ever covers their weaknesses and worries in their pitch, they will only accentuate their strengths.
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Examination of UK patent applications involving artificial neural networks
The UK Intellectual Property Office (Patent Office, UK IPO) has issued a practice update regarding the examination of patent applications involving artificial neural networks (ANN).

EPO Board of Appeal gives clarity on interpreting G2/21 when considering post-filed data for inventive step (T0116/18)
The EPO’s Board of Appeal in T0116/18 has provided welcome clarity on the application of G2/21 relating to post-filed data for inventive step.



















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