What are the most faked brands online today?
Counterfeit products are everywhere. According to the US National Crime Prevention Council, it is now an industry that boasts an annual turnover of $2 trillion.
In this article, we want to briefly address how copyright relates to AI-generated work in the US and the UK. We will then discuss how ownership of the copyright in an AI-generated work is likely to be determined.
So, is it becoming more relevant to avoid greenwashing? The short answer is “YES”! Last Friday the Danish High Court published its decision on the Danish Crown case.
Counterfeit products are everywhere. According to the US National Crime Prevention Council, it is now an industry that boasts an annual turnover of $2 trillion.
Counterfeit products are everywhere. According to the US National Crime Prevention Council, it is now an industry that boasts an annual turnover of $2 trillion.
Luxury brands such as Burberry, Louis Vuitton, and Prada feature signature patterns on their luggage, accessories, and clothing. Despite their iconic status, trade mark registration for these patterns has proven challenging.
In this article we explore the various forms of IP relevant to the fashion industry and why this is important for brands.
In this four-part Sustainability Series, we explore what the EU and fashion brands are doing to address sustainability, including through strategies and utilising innovative fabrics and manufacturing processes.
We look at fashion brands responding to the global sustainability crisis by using innovative processes to create sustainable fashion and textiles.
From health-enhancing yarn-thread technology providing health metrics when worn, to spray-on garments and 3D-printed clothing, it is crucial for fashion brands to protect their wearable innovations. So where does IP come into play?
Early on the morning of Thursday 1 February TikTok started to remove the back catalogues of Universal Music Group (UMG) artists from the platform.
What are fashion brands doing to pave the way for a more sustainable future?
From gold-soled heels to parallel varsity stripes and horse-and-rider polo motifs, what can brands learn about protecting their marks in seemingly saturated markets?
Once designated the ultimate go-to shoe for middle-aged dads in the US, the New Balance “dad shoe” is now a global phenomenon which has helped catapult New Balance in to a $5 billion business.
Last year Elon Musk acquired Twitter. The social media platform has undergone a series of changes but the major one must be its rebranding to X.
You will have done well to miss the news that Twitter has shed its old skin and emerged from the social media cocoon with a new identity as "X".