Gabriella Westerberg
Gabriella is Potter Clarkson’s chief culture officer and a member of the firm’s board. She has over 20 years of leadership experience across law, professional services, and retail, with a particular focus on people, culture, strategy, and communications.
Gabriella leads the firm’s culture and operations strategy, focusing on how people, purpose and performance intersect. Her work spans employer brand, recruitment, marketing and communications, strategy, operational improvement and the firm’s overall approach to organisational culture.
She brings extensive experience from senior roles across law firms, Big Four consultancies, and international retail businesses. Before joining Potter Clarkson, Gabriella was head of marketing and communications at leading Swedish law firm Cederquist. She has also held senior positions at KPMG and Sony Ericsson, building a strong foundation in employer brand, recruitment, and strategic communications.
- Over two decades of leadership experience in professional services and retail
- Specialist in people strategy, brand, change management, and internal comms
- Track record of driving firm-wide transformation and employee engagement
Services
Industries
- MBA, Innovation, Hyper Island
About Gabriella
Experience
Areas of expertise
Qualifications
Testimonials
Awards
How We Live Our Values: Respect
I grew up in Sweden but have always gravitated toward international environments. Studying and working with people from all over the world taught me to value different perspectives, ask better questions, and embrace change. Respect is key to creating a strong culture – one where people can grow, evolve, and learn together.
In My Own Words
My background has always centred around people – how they connect, how they grow, and how organisations can create the right environment for them to thrive. That’s what drew me to culture work, and what continues to inspire me.
I’ve worked across industries, countries, and functions, but the thread that runs through all of it is clarity and connection. Whether I’m working on a new internal initiative or shaping a strategic change programme, I always come back to the same question: how can we make this meaningful for people?
At Potter Clarkson, I’m proud to help shape a culture that supports both high performance and a strong sense of belonging.
