Emmy has over 15 years’ experience in advising clients on trade mark matters, managing a wide range of UK and worldwide portfolios and providing strategic advice on disputes, enforcement and cost-effective protection for brand owners.
Emmy specialises in the clearance and protection of trade marks and designs, often featuring wider aspects of brand identity and connected rights. She helps clients to achieve their unique commercial objectives in developing, expanding, maintaining and enforcing those rights.
Emmy has advised on a wide range of brand protection issues such as certification marks, protecting non-traditional marks, company and domain name watching and enforcement, as well as challenging existing rights in order to safeguard freedom to operate and licence and co-existence negotiations. She has acted in contentious proceedings at the UK Intellectual Property Office (UKIPO) and European Union Intellectual Property Office (EUIPO). Emmy is a member of INTA and MARQUES and regularly advises at CITMA trade mark clinics.
Emmy joined Potter Clarkson in February 2019.
Baume and Hunt have each been on the scene for about a decade now and both are experts at brand strategy and portfolio management." WTR 1000: The World's Leading Trademark Professionals, 2022
2019 signing Emmy Hunt settled in quickly and became partner in 2020 - a promotion that was well deserved, given her agility as a portfolio manager and brand strategist." WTR 1000: The World's Leading Trademark Professionals, 2021
Recent acquisition Emmy Hunt was an astute choice; well versed in handling tricky non-traditional marks, her lateral thinking achieves results where many others would fail." WTR 1000: The World's Leading Trademark Professionals, 2020