A seriously commercial approach to design rights

We love clever and cutting-edge design. With product designers among our team of specialists, we are passionate about, and have a genuine interest in, your smart designs - whether it’s a clever piece of packaging or a well-constructed component. 

In the hierarchy of IP protection, the value of design rights is often underestimated. But these rights are hugely powerful, with the potential to secure lucrative competitive advantage in crowded markets. This requires a specialist approach and our design team has the granular-level understanding of how to secure broad and robust protection in a very cost-effective way.

From furniture and fashion to machinery and medical devices - and everything in between - we understand the value of excellent design in transforming a functional item from good to great. You can trust that we have the deep knowledge and specialist expertise to ensure you get the true commercial recognition your design deserves.